Hope in Quarantine: TransFarm rolls out mobile app to aid farmers, communities
Manila, Philippines– Impact Hackathon 2019 grand winner, TransFarm, is set to start testing its mobile application designed to facilitate better access to fresh produce, thus benefiting farmers and consumers during the quarantine period.
The coronavirus disease (COVID-19), and subsequent community lockdown, has posed challenges in food and agriculture as fresh produce takes more time to reach households. Thanks to tech-enabled farm-to-table innovations like TransFarm’s app, flow of goods is made easier.
TransFarm automates processing of orders from individual customers and businesses by providing a direct link between the consumer, and the farms. Customers can simply place orders for grains and vegetables through the app, then wait for the door-to-door delivery of natural-grown produce straight from TransFarm’s partner farmers.
“There’s a story of Ms. Conie from Washington D.C. who saw my post on Facebook, and immediately made arrangements for fresh produce to be delivered straight to her sister in Manila who had the difficulty of buying fresh produce for days, and with limited food that will only last for a day,” shared TransFarm cofounder, Elvin Laceda.
Starting April 12, Easter Sunday, existing customers serviced by TransFarm partners will test the mobile app to register orders, track inventory, and arrange for delivery. Further improvements will be made on the mobile app to be able to service a wider market following the test run, Laceda said.
With the app, Filipino consumers will not only be able to have easier access to local fresh produce, they also get to help local farmers reap more profits. By taking out the middlemen, consumers also get to trace where their food really comes from.
Supporting local farmers
Through TransFarm’s partner, Rice Up, Laceda has been delivering harvest to over 15 villages in Pampanga, and has recently started delivering to customers in Metro Manila. With partner farmers in Pampanga, Nueva Ecija, Nueva Vizcaya, Davao, and other provinces, Laceda’s team is able to deliver fresh produce as demand comes up.
TransFarm helps farmers take inventory of their produce and aggregates information on the platform to directly market the harvest. Laceda’s team also gives back to farmers by lessening the cost of production, and offering benefit packages.
For Laceda, TransFarm’s mission stems from the collective personal experiences of the founders, tracing their roots to rural areas in the Philippines, which enable them to better innovate for the welfare of Filipino farmers.
TransFarm is currently under a 6-month incubation period with Impact Hub Manila, an impact incubator and global network of purpose-driven entrepreneurs and innovators. The incubation is part of the prize package that TransFarm received for winning Impact Hub Manila’s Impact Hackathon during the “2050fest” held as the culminating event for the program.
Impact Hackathon is the banner event of Impact 2050, a multi-year program designed to equip, enable, and empower innovative individuals who want to make a positive impact through technology. Innovators from 13 cities in the country participated in the 24-hour Impact Hackathon to create digital solutions to address some areas covered by the United Nations Sustainable Development Goals (SDGs) such as health, smart cities, agriculture, education, and climate change.
For more information on TransFarm, contact founder Elvin Laceda: firstname.lastname@example.org; 09567720554
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